Catalog Entries |
2015 Spring CEU
Apr 27, 2024 |
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 | Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course. |
| 104 125 - Advertising |
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Promotion principles refers to non-personal communication about product services, image, or ideas to influence customer behavior. Topics include advertising, sales promotion, visual promotion, public relations, and managing the promotion function.
3.000 Credit hours 36.000 Lecture hours 36.000 Lab hours Levels: Credit Programs/Classes Schedule Types: Online, Lab, Lab and Lecture, Lecture, Instructional Television, Blended <50% Online, Online & On-Site Testing Marketing, Sales & Service Division Marketing Department |
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